For Elgiganten we have created and produced over 30 films around various sales periods such as summer sales and after Christmas sales. These films featuring Dogge Doggelito waiting outside one Elgiganten store, carefully guarding his first place in line, waiting for the sale to start. Over the years we have added characters, like the Swedish king, and drama making Dogge outside the Elgiganten store a sure sign of sale at Elgiganten. Here are some of our favorites, the rest you can find on YouTube.


Först i kön

Lady & Lufsen